Content Marketing

Content marketing works by offering audiences informative and useful material that provides insight and value. Using blogs, social media posts, graphics and videos, content marketing attracts potential customers, keeps them engaged and ultimately, drives profitable customer purchase.

Marketing is impossible without great content. Why use content marketing?

Marketing is impossible without great content. Why use content marketing?

  • Customer Outreach: Content like blogs and landing pages captures web traffic from organic search, it is essential to a brand’s SEO success to reach potential customers.
  • Brand Awareness: Quality content helps to increase brand awareness and establish your brand as a recognized industry leader.
  • Boost Sales: Content marketing efforts support sales conversations by providing potential customers with key knowledge and data that are essential in their decision making process.

Four steps to content marketing on ZBANX Partnership:

ZBANX Partnership offers the resources and tools to make content marketing simple and successful.

Content Creator Recruitment
01

Content Creator Recruitment

Identify the content creators who can create matching content for your target audience, and determine their value.

Launch a Marketing Campaign
02

Launch a Marketing Campaign

Communicate your aims with content creators and set up a marketing campaign with them. You can negotiate the commission with them based on the sales and promotion they drive for your brand.

Provide Marketing Support
03

Provide Marketing Support

Provide free product samples, market analysis or marketing creatives to help content creators generate high-quality content that leads to more web traffic for your business.

Measure the Performance and Pay
04

Measure the Performance and Pay

ZBANX Partnership includes a fully custom-built tracking system that tracks clicks and conversions to optimize the marketing campaign. ZBANX will pay the content creators according to your contract after the campaign is completed.

Content Marketing FAQs

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